Digital Experience • Art Direction • Web Design • Content Design
Project Overview
Designed a digital campaign experience celebrating 75 years of
trusted durability. The landing page brings together brand
storytelling, historical milestones, social engagement, product
exploration, and calls to action into one cohesive digital experience.
Role
Senior Digital Designer
Deliverables
Landing Page
Digital Campaign
Web Design
Content Design
Year
2025–2026
Campaign Experience
A modular digital experience designed to guide visitors through
the brand’s history, community, and product story.
Hero & Campaign Introduction
Campaign Video
A visual overview of the 75th Anniversary digital campaign.
Brand Timeline
An interactive timeline highlighting key moments and milestones
throughout the company’s history.
Customer Engagement
Integrated social content to extend the anniversary campaign
beyond the landing page and encourage community participation.
Social Engagement
Integrated social content to extend the anniversary campaign
beyond the landing page and encourage community participation.
Product Exploration
Connected the anniversary story to key product families,
creating a natural path from brand storytelling to product discovery.
View the Live Experience
Explore the full 75th Anniversary digital campaign and interactive experience.
